The Vespa LX125 is the most expensive automatic scooter to be sold in India. The automatic scooter, which comes with premium fit and finish levels has however, been a slow seller for Italian brand Piaggio in the Indian scooter market. The high price and lifestyle positioning of the Vespa LX125 has been a major reason [...] Read more
The Vespa LX125 has been a tepid success at best as the lifestyle positioning and accompanying price tag hasnt managed to catch the automatic scooter buyers fancy. While a price cut was effected a few... Read more
Piaggio India building a brand new automatic scooter aimed at the mass market is something that was on the radar. However, were now hearing that Piaggio could launch a 125cc automatic scooter in India... Read more
New Delhi, Aug 6 (PTI) Buoyed by good response to its
Vespa brand in India, Italian two-wheeler maker Piaggio is
planning to launch a mass market scooter by the end of 2013. The company's Indian ... Read more
In 2013, Piaggio India aims to enter a segment that is dominated by the likes of Royal Enfield and to a smaller extent, Harley Davidson. Yes, were talking about the retro lifestyle motorcycle segment.... Read more
Lifestyle positioning of the Vespa LX125 automatic scooter hasnt worked as well as Piaggio India would have hoped it will. The Vespa LX125 is a slow seller in India and Piaggio India wants to change t... Read more
For an automatic scooter costing about INR 80,000 in Bangalore, the prospective buyer expects the scooter to feature a disc brake up front, especially in a scooter that is positioned as a lifestyle pr... Read more
Piaggio India is now offering an extended warranty to all existing owners of the Vespa LX125 automatic scooter. Given that the Vespa LX125 is less than two years old in the Indian scooter market, all ... Read more
After unveiling it at last years Indian Auto Expo amidst much acclaim, Piaggio India launched the Vespa LX125 automatic scooter in India during April of last year. Ever since, about 25,000 Vespa LX125... Read more